Video Stories: Marketing’s Next Big Thing
Video Stories: Marketing’s Next Big Thing http://t.co/1m9kIp23 Neil Perry points to a trend for brands to produce human-scale stories as part of their marketing, and how successful this is becoming....
View ArticleThe NLE sales surprise no-one predicted?
One thing that fascinates me are numbers: not for their own sake, but for what they reveal. While re-reading John Buck’s excellent Timelines2 (recommended reading for anyone who is interested in the...
View ArticleIs “Hollywood” ripe for disruption, or immune to it?
Last week Larry Jordan invited me on the Digital Production BuZZ to discuss two apparently conflicting articles: Max Wessel on The Inevitable Disruption of Television and Andrew Wallenstein on TV...
View ArticleCrowdsourcing goes to Hollywood as Amazon makes movies
An article at Yahoo News – Crowdsourcing goes to Hollywood as Amazon makes movies - reveals that Amazon are taking a different approach to greenlighting movies and TV shows than the traditional...
View ArticleMonetizing BitTorrent helps Australian newspaper keep down video costs
Monetizing BitTorrent helps Australian newspaper keep down video costs “Sydney Morning Herald publisher Fairfax was spooked by the escalating cost of licensing video for its new TV site. So now it’s...
View ArticleHollywood Accounting and the Cost of a Movie
The article at Techdirt is titled Hollywood Accounting: How A $19 Million Movie Makes $150 Million… And Still Isn’t Profitable but the discussion ranges beyond that. Once again it’s revealed how the...
View ArticleWhere goes Final Cut Pro X and the other NLEs?
On the International Media User Group (IMUG) an email group, Eric Darling of eThree Media posed a common question, essentially betting against the success of Final Cut Pro X in the “post production...
View ArticleDon’t believe the Hype: filmmaking is doing just fine.
While the MPAA lobby group keep bleating that filmmaking in some way is in trouble because they can’t see how they’ll make “$100 million movies” profitably, the industry is actually doing very well. In...
View ArticleWhat’s the best thing about producing on-line video?
A short article (from the Associated Press so it may time out, sorry) Director Thomas finds passion project online leads with: Director Betty Thomas neatly sums up the benefits of making a low-budget...
View ArticleThe Terence and Philip Show Episode 47
Yes, finally, another Terence and Philip Show! This time Terence grills Philip on what really happened during the Solar Odyssey, the production lessons learnt and what else has come out of the...
View ArticleDear RIAA: Pirates Buy More. Full Stop. Deal With It.
The article of the same name at Techdirt starts with: Just a few days after Joe Karaganis posted his response to the RIAA’s favorite researcher, Russ Crupnick of NPD Group, who suggested that Karaganis...
View ArticleOne advantage of crowdsourced projects: they return investment!
One of the great problems with the traditional Studio System is the problem they have turning a profit on highly profitable movies. Of course, it’s just an accounting trick to line the pockets of the...
View ArticleThe Terence and Philip Show Episode 48
Another episode of The Terence and Philip Show – Episode 48: Who should be using which NLE? I recall this as a very interesting discussion and a good follow on from my own thoughts with Terence’s...
View Article“The role of Video has Changed!”
I recall seeing the first of the training films from John Cleese’s then company, Video Arts and realizing that they were a cut above what I’d come to understand as “training” videos. High production...
View ArticleMy 2012 retrospective
2012 has been one of the most interesting years I’ve had in a long time. The year started with the release of 7toX for Final Cut Pro followed by Sync-N-Link X to mark our fourth piece of Final Cut Pro...
View ArticleIs “Fighting Off the Future” a legitimate business goal?
I think the implicit attitude in this Variety article, 2012: The year pay TV fought off the future, reveals just how ill prepared the current established pay TV business is for the inevitable...
View ArticleCringley on Disrupting Hollywood: Steal the future!
As I’ve noted, Robert Cringley is writing a series of articles on how “Hollywood” (the studios, network broadcasters and cable companies) might be disrupted by “Silicon Valley” (i.e. Apple, Amazon,...
View Article$86 million Film Fund!
A $100 million film fund is not to be ignored, and this one comes from the fans as outlined by Mike Masnick in $100 Million Pledged To Indie Film On Kickstarter… And 8,000 Films Made. Some of the...
View ArticleBranded Video to boom in 2013?
Video Insider is a good read, and I recommend following them. Like many sites, they take a pass at Online Video Predictions for 2013. They vary from the cute: 1. The term “This is the year of online...
View ArticleIs YouTube a Broadcast Network?
Traditionally a broadcast network would be a world of transmitters or cable infrastructure, but revenues and views might make YouTube a broadcast network. At least that’s Broadcast Engineering’s...
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